Last Few Sawdust and Rainbows Products available Now!

Pikler inspired Indoor Climbing Frames, games and learning aids. Handmade by a small family business in Northern Ireland, Child (and parent) approved, All products EU tested for upto 50kg. Our last Batch before Christmas is now released.


We Love adding a decoration (or maybe a few) to our family collection each year. what better than to let your children choose from these fun, child friendly decorations. Fair Trade felt decorations from Felt So Good.

Christmas Toys

Lanka Kade Nativity Scenes are the most fabulous festive toy to help children understand and learn the story of Christmas. Take a look at the other festive themed toys we have to offer…

Christmas Books

We Love reading here at Ele and Me, in our shop you will find a cosy little corner with a play tent, cushions and a box of books for the children to immerse themselves in story time. Reading is a really important part of learning and we have a great selection of Christmas themed books here on our website as well as in-store.


Beautiful, Unique Handmade Wooden Toys created in Spain by the Ocamora family. Open-ended, Montessori inspired wooden toys made from sustainable wood and natural toy safe stains, unvarnished.

Take a look at our beautiful range here >>>

Raduga Grez - Handmade

Beautiful handmade wooden toys, made in the Mountain regions of Moscow from sustainable Lime Wood and coloured with natural, safe stains. left unvarnished for an easy to stack natural finish.

<<< Take a look at our beautiful range here

Moulin Roty

Beautiful Soft toys, creatively designed baby toys and much more. Moulin Roty is a winner with babies at Ele and Me.

Oli & Carol

Funky Natural Rubber Teethers and Bath Toys

<<< Click on Image to see our full range

Reusable Nappies and More

We stock a large range of Baba & Boo Cloth Nappies and Accessories. We love the cool colours and prints that Eve creates for her Nappies.

Wet Bags always come in handy for any child related activities!

Breast Pads, Make-up Pads, Stainless Steel Straws and more will help you make little steps towards less waste.

Plan Toys

From Baby Teethers and Toys, Musical Instruments, Role Play Sets and Lots more. Plan Toys beautiful sustainable toys are the future!

<<< Click the image to see our range

Tenderleaf Toys

Tenderleaf Toys and Threadbear Design, a vibrant range of wooden toys and textiles. From Aprons to Push Alongs, Blocks, Magnetic toys, Animal Play sets and individual Animals, there is something for every Child. A tree is planted for every toy sold!

Click on the image to see the range >>>

Sawdust & Rainbows

Indoor Climbing frames inspired by the concept of a Pikler triangle. Encourage movement, balance and dexterity with a Handmade Piece from Sawdust & Rainbows

<<< Click the image to see our Products

New Baby Gift Boxes

Perfect Tailor Made Gift Boxes for every price range from our large range of carefully selected baby products

Click on the picture to view all our mystery boxes >>>

Tegu - Magnetic Toys


Tegu secretly hide their magnets inside wooden blocks, an essential open ended resource for any family

<<< Click on image to view our full range

BiOBUDDi Blocks

BiOBUDDi are Building Blocks Made from Sugarcane! From Building sets to animals, buildings, figures, and vehicles you can be sure to build a great collection for your little ones to play with.

Click the image to see our range >>>

Way to Play Rubber Road

Let your children make up their own game. Durable rubber road that you can play with anywhere.



Aoife loves her Tidlo wooden kitchen

Aoife loves her Tidlo wooden kitchen

Ele and Me is a Family run toy shop based in Wells-Next-the-Sea, Norfolk. We opened our first shop in Feb 2018, its been a fantastically hectic year with two small children and a new business.

We love bringing you the best products in Natural Toys and Eco-Friendly parenting. We source all of our products from ethical companies, You can find the story behind the brands on our brand pages.

We love to see little ones (or big) enjoying our products, please help our little business grow by Following Us, Tagging Us, Sharing our pages, recommending us or reviewing us. Everything helps and is really appreciated by us.



Join Us on Social Media in our Fun and Friendly Facebook Group

Ele and Me Chat